8 Steps to Improving Personalized URL Analytics
Step 1- Know your questions: In order to record data from your PURL’s, you must know what types of information you are trying to gather. Prepare a list of questions you ask to better understand...
View ArticleTo-Do List: Spring Clean your Email Data!
As spring arrives, not only should marketers be cleaning out their closets at home, but also tidying up their email data. We all know how easy it is to enter in prospect emails to databases and assume...
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